石家庄学院学报

红色书籍是宣传弘扬革命精神的重要载体，所蕴含的红色文化内涵具有独特的教化功能。通过调查和分析河北大学生红色书籍的阅读状况，发现部分大学生对红色书籍阅读和了解兴趣弱化、红色书籍宣介推广方式缺乏创新、部分红色书籍装帧设计缺乏吸引力等问题。因此，应从红色书籍的传播方式、装帧设计、阅读方式等方面入手，结合现代科技手段和新媒体资源，实现阅读推广工作形式与内容的双重创新，从而有效推动大学生群体广泛阅读红色书籍。

Red books are important carriers for promoting the revolutionary spirit, and the red cultural connotations contained in them have unique educational function. Through investigation and analysis of the reading status of red books among college students in Hebei Province, it is found that some college students have weakened their interest in reading and understanding red books, lack innovation in red book promotion methods, and lack attractiveness in the design of some red book bookbinding. Therefore, starting from the dissemination methods, binding design, and reading methods of red books, combined with modern technological means and new media resources, we should achieve dual innovation in the form and content of reading promotion work, effectively promoting the widespread reading of red books among college students.